7 Affiliate Marketing Basics
The affiliate marketing business is like being a commission paid sales person. Your job is to sell somebody’s products and services and when you make a sale, the product owner pays you a commission. Initially, you might think that this is a not a good deal because you are having to work for nothing and you only get paid on results.
However, the affiliate marketing business model provides an ideal way to start your own online business. You do not have to create your own product, you can sell into any market you choose, you do not have to buy any stock or worry about payment systems as the product owner takes care of all of these issues. Let’s take a look at 7 affiliate marketing basics that will serve you well in 2015 and beyond.
7 Affiliate Marketing Basics
1. Stick With What You Know
Your affiliate marketing business will be much easier to work on if you sell products or services that genuinely interest you. Avoid getting involved with products that you are unfamiliar with, even if the commissions are very tempting. If you don’t understand it, you won’t understand why somebody would want to buy it and that will make it difficult for you to sell.
2. Know Your Target Market
This follows on from point one. You need to know how your chosen products will benefit your target audience. What problem will it solve for them or how will it make their life better or easier?
3. Choose The Right Affiliate Program
You will find that there are different affiliate programs that pay commissions for similar products. For example, there are may affiliate marketing business opportunities in the weight loss industry. You need to find the one that provides you and your audience with what you need. Before you choose a product to sell a product via an affiliate program, your first question should be, would you buy it?
4. Don’t Rely On Only One Product
Do affiliate programs really generate income? Yes, they do but don’t just rely on selling one product at one price. Ideally, your affiliate marketing business should have a good mix of related products that provide you with 3 different revenue streams. These are direct sales income, recurring income, and high ticket income.
5. Learn How To Reach Customers
One of key affiliate marketing basics to learn is how to get customers to visit your online sales pages. There are many different ways to generate this customer traffic and you need find the right traffic strategy to use within your within your niche to attract the right type of prospects.
6. Send Prospects To A Squeeze Page
The primary purpose of a squeeze page is capture the email details of a prospective customer so that you can remain in contact with them. Your squeeze page should point out the need or problem that your target audience has and tell them that in exchange for their email address, you will give them the solution (or part of it) for free.
7. Have A Follow-up Series
So if you give away something for free, how does your affiliate marketing business make any money? Your follow up series is where you take it to the next level. Now that a prospect is on your email list and you have whetted their appetite, it’s time to follow up with a series of emails about the benefits of the product you’re selling. If a prospect liked what you gave them for free and it was beneficial to them, they will be more inclined to actually buy the full product from you.
Learn Affiliate Marketing Basics Free
As mentioned above, an affiliate marketing business the easiest way of starting an online business. You don’t have to worry about creating products, payment systems, organizing delivery, customer support or any of that stuff. All you have to do is send traffic to an offer and then you get paid a commission every time someone buys through your affiliate link. It is a risk free way of learning the ropes and gauging the market before creating your own product. Check out this Free Affiliate Marketing Blueprint that explains the affiliate marketing basics and how you can start your own online business quickly and easily.