How Do You Choose Affiliate Products To Promote?

Where To Find Affiliate Products To Promote

Affiliate Products To Promote

Will you promote physical or digital products? Or both?

There are so many affiliate products to promote as an affiliate marketer, it can be a challenge choosing the best ones for you and your audience. It’s important to choose wisely because choosing the right product can make you more money. Choosing the wrong product will earn you nothing and may even damage your reputation.

Product creators pay affiliate marketers a commission for sales that they generate for their products. If you sell nothing, you earn nothing. But there’s no crystal ball that will tell you exactly how much money you can earn when you choose a certain affiliate product to sell.

That’s why a lot of affiliate marketing is trial and error. You might think that you’ll make money online by promoting a particular product but it might not turn out that way at all. While another product you thought would be a total dud sells like hot cakes. As you become more experienced with affiliate marketing, you’ll start to learn which affiliate products to promote and which to avoid… almost instinctively.

How Do You Choose Affiliate Products To Promote?

What’s Your Niche?

Your first consideration when choosing affiliate products to promote is your niche. Your niche will determine what kind of products your audience will be interested in buying from you.

Some niches lend themselves better to physical products that are delivered to your customer’s front door. You might do a lot better promoting products from sites like and than you would digital products.

In other niches, digital products are the way to go. These are products that your customer can download instantly to their computer after purchase. Your niche might respond particularly well to information marketing products, for example. If you plan to promote digital products, you can find affiliate programs on sites like,, and

What Does Your Audience Really Want?

As always, your customers have to be at the top of your mind when you’re choosing affiliate products to promote. While you’re not directly creating the products, you have to make sure there’s a message to market match as an affiliate.

This means immersing yourself in your niche. Join in with people on blogs, social media, forums, Facebook groups and so on. Figure out what people need and want so you can promote the right things.

What Are People Already Buying?

One of the best things you can do for yourself as an affiliate is to figure out what people are already buying in your niche. There are bound to be ebbs and flows for what people buy in your niche.

What’s hot right now? If something is super-hot and is flying off the shelves, then you probably want a piece of that as an affiliate. You either want to promote affiliate products to sell online that are a super-hot item or you want to promote something that’s directly related to it.

Consider what’s evergreen. There are certain products out there that will always sell well among the people in your niche because they are always what people need.

FREE Checklist: Affiliate Marketing For Beginners
Scout Affiliate Networks

One thing you can do to find great affiliate products to promote is to scout affiliate networks. For example, you can go to and see what kind of products are being sold there. It’s free to become an Amazon associate and you can promote anything that’s on the Amazon website.

You can also go to affiliate networks like or Many great companies join up with these websites and you can promote their products and services and earn a great commission for it. Depending on which niche you’re in, you can find some absolutely fantastic digital products and physical products that will convert really well for you.

Do Some Google Searches

Another thing you can do to find the best affiliate products to promote is do some simple Google searches. You can often find products that are less competitive this way because not many affiliates think of doing searches like this. They all head straight for the affiliate networks and don’t think of doing anything else.

Do some searches for “your niche  – join as an affiliate” and other similar searches. Try different variations until you find some great hits. There are companies out there that run their own affiliate programs and don’t list them with typical affiliate networks. Again, that can mean less competition for you. And that doesn’t mean that these programs and products will be any less successful for you.

Just make sure that you are always focusing on reputable companies who you know will pay you, and on products you’re reasonably sure will convert.

Get to Know Product Creators in Your Niche

One of the best things you can do, especially if you’re promoting digital products, is to get to know the companies, brands, and individual marketers who are creating the products that you’re going to promote.

When you develop relationships with them, you might get special deals on affiliate commissions – they even might give you a higher commission rate because you have a relationship. This can certainly give you a leg up. In some cases, they might let you promote before anyone else. This can definitely give you an advantage over others who will promote later on. People will see your promotions first and are more likely buy from you instead of someone else.

Try Different Affiliate Promotions

Remember that you will promote a variety of products over time. That means you should always be on the lookout for great products you can promote. Come up with promotions that are complementary. If people buy one thing they might be interested in another product that is a natural fit.

Stick with Companies Who Will Pay You

As you’re looking around for different affiliate products to promote, remember that if something seems too good to be true, it probably is. You only want to promote affiliate products you know are reputable. When people who buy from your link, you want them to be happy with their purchase.

You also want to make sure that you’re going to be paid. There are, unfortunately, less than honest companies out there who will be happy to give you an affiliate link but who won’t pay you. Again, make sure that the companies you promote have a solid reputation.

Free ‘Crash Course’ In Affiliate Marketing

When you have the right affiliate products to promote you can generate a regular online income. You don’t need to create a product, sort out online payment systems or organize product delivery. The product owner takes care of that. Your job is to send prospective customers to an offer. You then get paid a commission every time someone buys through your affiliate link.

To learn more about affiliate marketing this Free 30 minute ‘Crash Course’ shows you how to promote affiliate programs to begin making profits online and scale your income far faster than you ever thought possible.

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