Every Good Campaign Needs a Backlinking Strategy
Backlinking is exactly what is says. It is getting links that lead back to your website. They’re like fingers all over the internet and each finger is pointing the way for people to find your online business.
If you have a website and you write an article with a link back to your website and you submit it to an article directory, that link is considered a backlink. This is one of the principals of article marketing. Backlinking is also referred to as inbound links.
What’s the purpose of backlinking? Backlinking has the ability to raise your website ranking on the search engines, which is what every online business owner wants. When you website is more visible, it will receive more traffic and that will lead to more sales.
How Do Backlinks Work?
Backinks work sort of like a popularity contest. They show the search engine spiders and search bots that your website is popular. Websites with a lot of relevant backlinks will be looked on favorably by search engines.
You can get backlinks through natural methods. This means that your pages are so good, and provide so much helpful information, that other website owners create links on their websites to point to your pages. You can also ask other websites to backlink to yours and offer a link to their site, which is known as reciprocal linking.
Some blogs will let you leave comments and you can leave a backlink to your site and in forums, you can do the same by having a link in your signature file.
Your Backlinking Strategy
Getting backlinks for your website is vital to the success of your online business. But it can take a tremendous amount of time to set up backlinks and time that pulls you away from working on the other important aspects of your online business.
That’s why some marketers choose to pay other people to create their backlinks for them. You want to make sure that whoever you hire understands how backlinks work. You can do this by hiring a writer to create articles and distribute them into the various article directories or you can hire a service that specializes in website promotion.
Backlinks should be grown slowly whether you outsource it to a professional or if do it yourself with backlinking software. You never want to show search engines hundreds or thousands of new links in one day. Your backlinking strategy should have a slow and steady pace and the search engines will see that as a positive sign that your website is an authority.
As a backlinking strategy, article marketing can rapidly build your online exposure, increase website rankings and attract new prospects to your online business. Article directories are some of the most visited sites on the planet and submitting articles to them means you can siphon off some of this traffic back to your website, potentially for years to come.
But creating content for your articles can take a lot of time and effort. That is why Private Label Rights (PLR) articles are invaluable for busy online marketers who want quality written content but don’t have the time to write large quantities of content themselves. Claim your 10 Free PLR Articles (plus 3 very cool bonuses) of high quality, pre-written content that you can edit and used as you wish in articles for your backlinking strategy.