Category Archives: List Building

7 Important Ways To Improve Your Email List Building

Is Your Email List Building Attracting The Right People?

Ask any successful online entrepreneur and they’ll tell you that the one crucial element to the survival and advancement of their business is email list building. An email list is a collection of people who have expressed an interest in your business and have given you permission to email them more information.


Email marketing is an exceedingly effective form of marketing and should never be overlooked. It is, in fact, one of the most effective forms of marketing that has ever existed.

But it’s no longer enough to just send generic information out to random subscribers. Today, smart marketers build targeted lists, full of active subscribers who want to receive a specific message.

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How To Set Up A Lead Magnet That’s… Magnetic

Set Up A Lead Magnet Effectively

When you set up a lead magnet, you have to think about it from other people’s perspective. Your lead magnet is the incentive you offer in exchange for them joining your email list. Put yourself in their shoes. Do you like getting a ton of marketing emails every day? Of course you don’t. You really only want to hear from those who interest you.


Email marketers have burned you in the past. That’s made you even more hesitant to just hand your email address out. You have to really want something to sign up to an email list.

When you set up a lead magnet it has to be something so enticing that your prospect would otherwise pay for it. It has to be… magnetic.

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How To Build A Squeeze Page That Gets Seen By Search Engines

Build A Squeeze Page For Search Engine Traffic

Build A Squeeze Page

Search engines can direct free traffic to you squeeze page

The primary objective when you build a squeeze page is to capture information for follow-up marketing. You direct potential customers to your squeeze page to obtain their email address.

The page should have a brief summary of the benefits of your product or service and must offer something of value to the visitor in exchange for their email address. There shouldn’t be links to any other web pages or offers on your squeeze page as these will distract the visitor.

As a general rule, you would normally build a squeeze page and direct paid traffic to it. But what about all the free traffic that the search engines can send to your squeeze page?

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How To Make Money From Facebook Groups

Do You Make Money From Facebook Groups?

Make Money From Facebook Groups

A Facebook group gives you access to new prospects.

The benefits of Facebook groups for building your online business, blog and brand are plentiful. Facebook groups are great to generate leads, build your email list and eventually sell your products and services. It is possible to make money from Facebook groups but the key is to get your prospects away from Facebook and onto your website.

Remember, Facebook is social. You shouldn’t be selling their often, if at all. However, you eventually need to turn your prospects into paying customers or you won’t be in business for long.

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14 Proven Ways For Building Your Email List

Are You Building Your Email List?

Building Your Email List

How are you getting leads, prospects and customers?

Building your email list is crucial to the survival and advancement of your business. It doesn’t matter if you have an online business or a bricks and mortar business, email marketing is an exceedingly effective form of marketing and should never be overlooked. It is, in fact, one of the most effective forms of marketing that has ever existed.

Having an email list means that you spend some time getting email addresses for marketing from leads, prospects and customers. You can then send them information pertaining to their problems, offering solutions that you have created or that you have tried that others have created. Email marketing is a win-win for everyone involved.

Here are 14 tips for building your email list.

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Why Building An Email List Is The Best Thing Since Sliced Bread

Building An Email List Is Your Number One Priority

building an email list

An email list is the bread and butter of an online business.

To be successful online, the top of your daily ‘to do’ list has to be about building an email list. An email list is a collected list of email addresses that are either given by customers when they make a purchase or by prospects that have filled out a form to receive your messages. Sometimes they fill out a form to get a free item, or just because they want to get the information from you.

These email addresses are collected into a database that allows you to easily send out messages both immediately and automated to all the people on your list, or specific ones that you choose.

So why is building an email list so important?

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How To Set Up A Lead Generation Campaign

5 Steps To Implementing A Successful Lead Generation Campaign

Lead Generation Campaign

Your leads are potential customers for your products.

When you’re running an online business your next lead generation campaign will never be far from your thoughts. Your leads are your potential customers. But before they become your customers, they have to get to know, like and trust you.

There is an old marketing adage that says you need to interact with someone 7 times before they purchase a product or service. They want to figure out if, in their minds, you bring value to their life. The most effective and efficient way to get a series of messages in front of a prospect is by email. As you build your email list, it becomes your connection to hundreds if not thousands of people who are interested in your products or services. They’re qualified leads. These are the people you want to talk to.

However, finding those people and getting them to give you their email address can be a challenge. Here’s how to implement a successful lead generation campaign.

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Are Facebook Groups For Business Better Than Traditional Online Forums?

Facebook Groups For Business Vs. Traditional Online Forums

Facebook Groups For Business

How do you connect with others in your niche?

There are traditional online forums and Facebook groups for business interests and niches in just about every imaginable topic. Most forums allow you to add a signature file that shows up every time you ask a question, answer a question or otherwise engage with anyone in the forum. This means you can easily drive traffic back to your website or blog.

Facebook groups can also be an excellent place to hook up with people in your industry. Facebook is the social headquarters of the internet. When you open a group there, you enjoy a very easy-going, cocktail party type of feeling.

If both places can be beneficial for building your business and your brand, is one better than the other?

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6 Steps To Building A List of Prospects For Your Online Business

The Road To Building A List of Prospects

As you start your online business journey, one of your most important tasks is building a list of prospects. This is a list of emails of people who are interested in buying your products and services. When somebody provides their email address, they are granting you permission to send them information about your business.


People will buy when they are ready to buy, not when you are ready to sell, so it’s vitally important to keep in contact with them. The most effective way to do this on a regular basis is via email. While you can’t force anyone to sign up, you can gently encourage them to sign up by showing the benefits of doing so. Let’s look at the 6 steps to building a list of prospects.

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So,The Money Is In The List? No, Not Really.

What Does ‘The Money Is In The List’ Actually Mean?

money is in the list

Develop a relationship with the people on your list.

When you start an internet business, it won’t be long before you come across the phrase ‘the money is in the list’. This basically means the people that you have on your database, or email list, are the people who are most likely to buy from you. They have signed up to receive emails from you because they are interested in your products and services.

But as you build your list of prospects, if you just continually blast out sales emails, your subscribers will start to ignore your message. You need to develop a relationship with the people on your list and provide them with value. They will see you as an authority in your niche and come to know, like and trust you. They will then be much more likely to buy from you. Online business success is more than just ‘the money is in list’. Online business success is in ‘the realtionship with the list’.

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How To Start An Email Marketing List (And Not Be A Spammer)

Why Start An Email Marketing List?

Start An Email Marketing List

How many times per day do you check your email?

When you start an email marketing list, it will become the most valuable asset of your business. Your email list is made up of people who have willingly given you their email address because they want to hear more from you. They want your messages in their inbox.

Reading emails is the number one activity online and email marketing is the most effective marketing technique.

Take a moment to think about how often you check your own email, as opposed to, say, checking social media or using a search engine. Your prospective customers are doing the same. This is why if you’ve not done so already, you need to start an email marketing list for your business.

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