How To Gain Followers On Instagram For Free
There’s no denying the power of Instagram. From the young twenty-something to oldies, it’s become a social media powerhouse and a great place for businesses and brands to connect with their followers and increase sales.
But for every person or business that has a huge, responsive following, there are thousands more that don’t. Instagram can be powerful, but you have to be smart about how you use it.
Let’s explore some effective, non-spammy ways for your business to gain followers on Instagram.
6 Non-Spammy Ways To Gain Followers On Instagram
1. Share Attractive Images
Instagram is a photo sharing site. So, above all else, if you want to gain followers on Instagram spend time making sure your images are actually good. Check any popular Instagram profile, and you’ll probably notice that they share amazing content. This means content that is interesting, as well as photos that are well-composed and pleasing on the eye.
Look a little deeper and you might even notice that the top Instagrammers even have a certain “feel” running through their photos in the colors they shoot or the types of photos they create.
2. Like Photos
Remember, it’s a social network so it’s important to interact with others. To get free Instagram followers fast start by liking loads of pictures in your niche to get people interested in following you. The more you like pictures of users outside your personal network, the more likely you are to get more likes on Instagram. Leaving meaningful comments helps, too – but make sure they’re genuine and not spammy! And don’t forget to follow accounts you like, too!
3. Time Your Pictures Right
There’s a right time to do everything, and this includes posting your Instagram photos. A lot of data shows that the best time to post to gain followers on Instagram is at 5pm on Wednesdays. This may or may not be true for your page. Depending on your topic, the demographics of your followers and other things specific to your niche and content, Wednesday may or may not be a good day for you.
Finding the best time to post for your audience takes time to master, as every audience is different. Make sure you track the number of likes and comments on each photo, and keep your eye out for any trends at different times of the day.
FREE Checklist: Instagram Marketing Guide
4. Host A Contest
5. Link To Other Social Networks
Link your Instagram account to your other social networks. If you have followers on other social media channels like Facebook, Twitter or Pinterest, invite those people to follow you on Instagram. Make it be easy for people to connect with you in multiple places.
6. Use Hashtags
Using the right hashtags can really help you to gain followers on Instagram. Instagram allows as many as 30 hashtags on a single post, though you may want to choose fewer than that just to keep your posts looking clean.
How Do Hashtags Work?
Let’s say an Instagram user searches the term ‘dieting’. Instagram will show all the recent posts containing the dieting keyword. By using #dieting as a hashtag on your posts, you’re telling Instagram to put forward your post whenever someone searches for the term dieting in Instagram.
The beauty of hashtags is their ability to reach a wide range of people that may have nothing to do with your account, in other words they don’t follow you specifically. By simply using some hashtags, you can increase your content’s reach drastically. Many people actively search out certain hashtags, and your images will be there waiting for them.
Use Brand Specific Hashtags
Some businesses have had huge success with brand-specific hashtags. These are different from standard keyword hashtags and take some time to grow. The trick is to create a unique hashtag for your business and use it whenever you can. You should also make effort to spread the word, especially among your followers and customers. The ultimate goal would be to get them spreading the word for you once they start using the hashtag themselves.
Making the Most of Trending Hashtags
Another way to use hashtags to get free Instagram followers is to target trending hashtags. These are the ones that are super-popular right now. This may be thanks to a current event, or something that’s gone viral. The key is to be on the lookout, notice when a certain hashtag seems popular, and post content under that hashtag to take advantage of the huge number of viewers the hashtag is getting.
Finding the Best Hashtags for Your Business
Plastering random hashtags won’t work the magic for you. You’ll have to carefully choose the best hashtags to gain followers on Instagram. They should be relevant to the keywords searched by your target audience, and you’ll need to keep an eye on which ones perform best for you. For more ideas, take a look at your competitor profiles and see the hashtags they use to promote their business.
Free Instagram Marketing Checklist
Instagram has been around since 2010 and has really exploded since 2016. The popularity and likes for Instagram online picked up steam as the cameras in smart phones became better at taking high-quality pics and videos. Research now shows that consumers are 58 times more likely to engage with branded content on Instagram compared to Facebook, and 120 times more likely to take some action than users on Twitter. To learn more about this social media powerhouse and to get more tips to gain followers on Instagram, download my free checklist, the Instagram Marketing Guide.