Need Ideas For Your Online Business?
When you look back 10 years ago, if you wanted to implement some new ideas for your online business you would need a reasonably high level of computer programming skills or you’d have to outsource it to a knowledgeable internet freelancer.
But today, websites can be created and put online in under an hour without the need for any technical know-how. When those websites are live they can work for you 24/7, generating leads and sales for your online business.
If your website needs a boost, here are 7 smart ideas for your online business that you can do yourself, even if you have very little tech knowledge.
7 Smart Ideas For Your Online Business (That Don’t Require Loads Of Tech)
1. Create A Membership Area On Your Website
Having a membership area on your website means that it’s only available to people who pay a fee to access it. People love to feel exclusive and be part of an inner circle. You can charge a monthly fee to allow people to be part of your inner circle if you have enough information to share with them.
A membership site doesn’t require you to be there daily except to make sure things are running smoothly. You can create a membership website ahead of time that drip feeds to your customers when they sign up. Then you can spend the bulk of your work hours on marketing and promotion.
You can build a membership site by using software like WordPress and a membership site software plugin like S2 Membership. This will help keep your costs down, especially in the beginning. Process your payments using a processor that can handle recurring payments. These include PayPal, ClickBank, 1ShoppingCart and Authorize.net.
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2. Start A Facebook Group
One of the easiest ideas for your online business is to start a Facebook group. It’s free and you can literally do it in about 2 minutes. Facebook groups are great place to generate leads, build your email list and eventually sell your products and services. There are public, closed and secret groups. Each offers different privacy settings and accessibility options. Facebook groups are much easier to set up than traditional online forums.
One advantage that a Facebook group has over a simple Facebook page is that groups are much more visible in News Feeds. This means more exposure for your business on the world’s most popular social media site. Another reason why you may choose a Facebook group over a page is the greater sense of community there. Everyone loves being a member of a group, especially one dedicated to a topic or subject that they’re interested in.
3. Host A Webinar
A webinar is a live web-based video or audio conference that connects you with your audience. Webinars aren’t difficult to host today with all the various technology that exists. In fact, it’s possible to run free online business webinars to build your brand, improve your profits and bolster your bottom line.
Webinars make it very easy to introduce yourself, and your unique personality, to the world. You can easily run a Google Hangout On Air for your audience each month or as often as you want to. It’s simple to set up and use, and it’s free. If you already have a Google account, you can practice a Google Hangout right now with some friends and family to see if this will work for your needs.
You can also use software like Webjam that works with Google Hangouts On Air to make it a more fully-featured webinar service. It includes the option to charge for events or prevent those not invited from joining. This software gives you the ability to share your screen and so much more.
4. Generate Passive Income
The majority of successful online businesses have a passive income stream. But when people hear the term “passive” income, they often think of earning money with no work. The fact is, it does require work to generate passive income. You sell something once (like a software product or membership website subscription) and earn income every month for as long as your customer continues to use it.
There are two ways that you can earn passive income.
- Promote Other People’s Products. This is one of the fastest ways to get started. Figure out who you want to sell to, know the audience well, and then find products that pay recurring incomes. There is a large selection of internet business opportunities that pay recurring income (software licenses, subscriptions, membership sites etc) at Clickbank (listed as ‘Recurring Billing’ products).
- Create Your Own Products. This is another way that you can get involved with making passive income online. With websites like Udemy.com popping up all over the place, you can now create your own eCourse and get paid for each person who signs up to take the pre-created class. This is passive income at its best. Outside of updating outdated courses, you just publish and collect.
5. Write An eBook
People buy and read ebooks from bloggers and online business owners they trust, admire and respect. You can write your ebook yourself or can also hire someone else to do it. As long as you develop a strong relationship with your audience, and provide them lots of usable, free value, you will have a marketplace that will willingly pay you good money for more information that solves a big problem in their lives.
If you don’t want to sell your ebook, you can offer it as an incentive for people to join your email list. Choosing a topic is important. Think about your experiences. Your style, your personality, the things that happen to you in your life are all unique to you. Your skills, perspectives, personal resources, knowledge and collection of failures and successes are all excellent sources of information for an ebook.
If you have current clients or customers, what questions do they ask over and over? Check out the comments section of your blog and other industry related forums and Facebook groups. What are people asking for help with? If you provide the answer, you know you have a prospect pool of people that will want your ebook when it is finished.
6. Start An Affiliate Program
Affiliate marketing is a wonderful way to get a legion of fans doing a lot of your marketing for you. An affiliate markets your products and/or services to their audience, and for each completed sale they get a percentage. Although it isn’t a fast results type of program, a well-planned affiliate marketing program built today can pay off in spades tomorrow.
If you want to attract affiliates, you need a product that is everything you say it is and more. You want your affiliates to be excited to promote the product because it does what the sales page says it will do. After all, the job of an affiliate is to promote things to their audience that makes them look good and solves a problem for their audience. Your product could be the answer. You can find affiliates to sell your products at websites like ClickBank or JVZoo.
It may have started out as a place for women to share product images, but its meteoric rise as a social network means that Pinterest can really impact your business. Pinterest provides many innovative ideas for your online business. It can help to make online presence stronger, to build your brand, drive traffic to your website and consequently increase earnings. It’s actually the second biggest referrer of traffic to websites on the entire internet, not just compared to its social media counterparts.
It’s a place where users create virtual ‘pin boards’ and ‘pin’ their favorite images to those boards. When you or a reader pins an image from your website to Pinterest, it creates a direct link back to your website. This not only adds to your link-building efforts, it can bring a whole new type of traffic to your site.
It’s also a whole new way of doing affiliate marketing. You can create boards that are just product oriented and earn affiliate commissions when people click those links and buy something. Just go into the “edit” button for a specific pin and replace the direct link to the product with your affiliate link.
Proven Steps For Running A Profitable Online Business
Social media marketing, WordPress, YouTube, SEO, blogging, re-targeting, PPC, Google Adwords, Google Analytics… the list of different ideas for your online business can seem endless. As with any business, an online business does require time, resources and determination. It’s worth noting that most successful internet entrepreneurs have had a quicker route to success with some help and guidance. This free online business webinar provides the proven steps for running your own online business to help you profit online and grow your income.