Setting Up an Internet Business
Many people today like the notion of setting up an internet business which they can work from home but never get around to it because they think that they do not have the technological expertise, or sufficient time, or and products to sell or any variety of factors. But, with the advances of today’s technology, setting up an internet business nowadays is not as challenging as it once was.
Today, the internet provides many opportunities for setting up an internet business (or setting up an online shop) for budding entrepreneurs who want to earn some extra income.
In this challenging economy online business is booming. Reports show that the online spending for the Christmas season in 2012 was 16% more than 2011.This includes Nov 26 (aka Cyber Monday) which became the biggest online spending day on record at $1.4 billion dollars. Tuesday, 4 Dec reached $1.3 billion dollars and Thursday 10 Dec was $1.2 billion dollars.
These three big spending days currently rank as three of the four heaviest online spending times in history. And they all took place last year. So what does this mean for those setting up an internet business today? It means that 2013 and onward will see more of the same. More people today are buying online, more money is being spent online and there is more potential success for online entrepreneurs.
However, setting up an internet business does involve a bit more than putting a web page with a few products and waiting for a rush of clients to come and buy from you.
Here are 5 tips on how to set up your own online business:
1. You Need a Business Plan
When you are setting up an internet business you need to have a business plan. When you set up a business website, remember that you are building a business and not just starting a hobby that you may get bored with in a few weeks because you have not yet made millions!
You need to know your target audience, your competition and how you will fund your new business venture. You will need to have access to good resources and know build a consumer database, or list, and be able to create alliances with strategic partners.
2. Who Are Your Customers?
One of the most important components of setting up an internet business is knowing if there is a marketplace that will buy your product or services. The online business world is very competitive so you do need to look at a specialized niche or target customer who will be interested in your online business.
3. What About Your Website?
The cost of setting up website platforms for internet businesses can vary considerably. There are now many programmes available that make it much easier for new online business owners to create their own web pages. If building your own website is not an option for you, try searching for web designers online, or ask colleagues and friends for recommendations. When you create your website, keep it clean and simple for people who visit it and make it easy for visitors to find what they want. You should update your website’s content frequently and have a contact form so that people can get in touch with you.
4. Marketing Your Online Business
Investing in marketing and advertising to attract clients as a crucial part of setting up a business. Do not think that setting up an internet business is just your own free business. Without any marketing or advertising nobody will know that your online business exists. There are both paid and free methods that you can implement. Marketing is usually where online marketers fail as they spread themselves too thin with lots of different advertising models and channels. The key is test each channel on a small basis. If it works, scale it up. If it does not, drop it and move onto the next one.
5. Online Business Education
When you set up internet business ventures you do need guidance and training. You would not start a new job in an traditional ‘bricks and mortar’ company without somebody showing you what to do and how to do it properly. Your internet business should be no different. You must invest in your online business knowledge to learn from those who have gone before you. It will save you a lot of frustration, effort and money.
The internet has certainly revolutionized the way we live our lives, and provides a place where individuals can compete with global organisations. But setting up an internet business and becoming successful does need commitment and will take time to succeed. As a new online entrepreneur, you’ll need plenty of energy, passion, determination and passion.
THE FORMULA for setting up an internet business
When you are setting up an internet business you need a solid business model, a clear direction, training and determination. The Digital Experts Academy is a proven system that provides you with:
- Powerful potential money generating income streams with quality affiliate products, residual income streams, and high ticket items.
- Simple, step-by-step instructions showing you exactly how to set up a website business
- A state of the-art marketing system which includes your own website, blogging platform, a pre-written email series, practical videos and reports, sales funnels and even a call centre to close sales for you.
- Cutting edge marketing and online business training plus access to an interactive global community where there are always other members online to help you.
To find out more about setting up an internet business with The Digital Experts Academy, just click here.