Tag Archives: Email Marketing Sales Funnel

9 Things To Test To Make A Sales Funnel Work More Effectively

How To Make A Sales Funnel Work For Your Business

Firstly, what is a sales funnel? In simple terms, it’s the journey that you guide a prospect as they first discover your product or service to the point of them buying and becoming a repeat customer.


Part of making a sales funnel more effective is offering related products as part of your original offer. These are upsells, where they buy your product and some extras and even downsells, where they buy something different from you at a lower price.

Upsells and downsells can increase your average price point for every single order that your customers make. It also increases the lifetime value of every customer.

When you make a sales funnel that is a well-thought-out and includes the right offers at the right time based on your buyer’s journey, you’ll increase your ROI and bottom line. Here are 9 things to test when creating upsell and downsell messages to make your sales funnel work more effectively.

Continue reading

How To Create An Online Contest to Promote Your Products

Create An Online Contest

Create An Online Contest

Contests are a great way to increase brand awareness, create buzz about your products and services and boost engagement and sales.

Hosting a contest is a very effective marketing strategy that has been around long before the internet. It’s been around a long time because it works. It helps bring in buyers, causes a buzz and spreads brand awareness.

It’s no different when you create an online contest. They’re a great way to engage with your audience, and add readership to your website content and people love them!

A good contest can pay off for years to come due to the publicity that occurs long after it’s over.

Continue reading

How To Convert Prospects Into Customers

10 Tips To Convert Prospects Into Customers

Convert Prospects Into Customers

How do you convert prospects into customers?

When it comes to running a successful online business, it’s a well known fact that you have to build an email list of prospects. These are people who have shown an interest in your business and given you permission to email them more information about your products or services.

Most people use email to some extent in the daily workings of their business or personal life. Email marketing has proven to be not only an effective, but also a cost-efficient way to keep in touch with prospects, no matter where they are living in the world.

But just having prospects on your email list isn’t enough. You need to convert prospects into customers.

Continue reading

How To Create A Customer Journey Map

Designing Your Customer Journey Map

Customer Journey Map

It is easy for your prospects to become a customer?

Regardless of your industry, every buyer goes through a journey when making a purchasing decision. Understanding this journey will help you know what information to give them and when.

Creating a buyer journey map, or sales funnel, will be beneficial to you and your buyers.

The more you understand your buyer, the more you’ll be able to provide information and content to them so that they can make an informed buying decision toward purchasing your solution.

Continue reading

4 Fantastic Elements To Kick Start Your Email Marketing Sales Funnel

How To Build An Email Marketing Sales Funnel

An effective email marketing sales funnel can put your business on autopilot. You can consistently turn prospects into paying customers – if you structure your emails the right way. It’s called a funnel because your audience enter into it at the top when they give you their email address in exchange for your opt-in offer and then work their way deeper into it, getting more targeted offers along the way.


When crafting an email marketing sales funnel that will work well, there are four key elements to pay attention to.

Continue reading