As an online business owner, growth and expansion are necessary for your business to survive. If that growth and expansion doesn’t happen then the business will probably fade away. A business can’t begin, grow to a certain point and then simply remain at that point and continue to thrive.
A small internet based company doesn’t have to grow and expand until it becomes a giant multi-national company in order to survive. But as an owner or manager of an internet business you do have to grow your audience so you can build your brand, grow an email marketing list, and make more sales. There are several ways to accomplish this. Let’s look at some of the main ones.
A contest is an excellent way to expand your email list.
A great way to expand your email list is to hold an online contest. Contests are a great way to engage with your audience and build your subscriber base. They allow you not only to create something useful and beneficial for your audience on a particular topic, but it creates more engagement, usually daily. Although engagement can be less frequent than everyday, it usually doesn’t work as well as daily.
You can create a competition open to everyone where they have to submit their email address to enter. Or you can open the contest up to only customers and still expand your email list. Let’s look at how easy it is to do.