When it comes to marketing, nothing is done without the numbers.
Regardless of your market or niche, A/B split testing provides information that guides your business along a more successful path. It’s one thing to have a hypothesis about something. It’s entirely another thing to prove it.
A/B split testing is the process of creating two versions of one thing that you want to test. For example, you may want to test a sales page, email open rates, a sign-up form, a lead magnet or something else.
You already have one version, but you think if you changed one thing about it you’d covert more. Now you can try it simply and easily using technology and software. And, make no mistake, once you start split testing your audience will surprise you.
When you’re running a business, whether large or small, one of the things that can be make or break to your success is getting your branding and voice right.
If you’re competing in a market that’s very competitive, it’s important that you know how to make your brand stand out and what you can do in order to get the most from your advertising, customers and business in general.
Here are 8 tips for helping your brand stand out in the busy crowd.
As an online business owner, growth and expansion are necessary for your business to survive. If that growth and expansion doesn’t happen then the business will probably fade away. A business can’t begin, grow to a certain point and then simply remain at that point and continue to thrive.
A small internet based company doesn’t have to grow and expand until it becomes a giant multi-national company in order to survive. But as an owner or manager of an internet business you do have to grow your audience so you can build your brand, grow an email marketing list, and make more sales. There are several ways to accomplish this. Let’s look at some of the main ones.