Tag Archives: Marketing On Facebook

10 Tips For Marketing Your Business With Facebook Advertising

Marketing Your Business With Facebook Advertising

Although everything about Facebook isn’t perfect, the truth is that with more than two billion users per month, marketing your business with Facebook advertising still works. Yes, they do make changes to their advertising guidelines without notice which a can be frustrating but if you remain diligent and watch your ad spend and results carefully, you’ll get a good return on your investment.


Marketing your business with Facebook advertising allows you to select a particular target audience, monitor the effectiveness of your ads and modify the ads to adjust to responses. To get maximum results from Facebook advertising, it just takes a few key steps.

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Overcoming The Challenges When Marketing On Facebook

Ready To Give Up Marketing On Facebook?

marketing on facebook

Business marketing on Facebook can be stressful.

On January 11, 2018, the CEO of Facebook (Mark Zuckerberg) announced some changes to that would affect marketing on Facebook. They changed the algorithm or formula for showing relevant content so that posts from friends and family will be prioritized. This set many entrepreneurs who were using Facebook to promote business into a tailspin. They had been working hard to create great content and had even paid money for sponsored posts.

The move was in part a response to the issue of “fake content” and the fact that Facebook was used to influence the outcome of the US elections in 2016 in favor of Donald Trump. Facebook now wants to promote “real content” from real people, not (overseas) propaganda agencies disguised as people.

So what does this mean for ordinary, honest businesses that produce genuine content without trying to mislead or harm anyone? What now is the best way to use Facebook for business?

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