Tag Archives: social media marketing

How To Use Instagram Hashtags To Expand Your Reach

What’s The Point Of Instagram Hashtags?

Believe it or not, several businesses and even prominent individuals have found success thanks to Instagram. But for every person that has a huge, responsive following, there are thousands more that don’t. Instagram can be powerful, but you have to be smart about how you use it. Enter Instagram hashtags to expand your reach.


The beauty of hashtags is their ability to reach a wide range of people that may have nothing to do with your account and don’t follow you specifically.

By simply using some hashtags, you can expand your reach on Instagram drastically. Many Instagram users actively search out certain hashtags, and your content can be there waiting for them.

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Should I Use Instagram For Business?

Should You Be Using Instagram For Business?

Using Instagram for business definitely deserves your attention. It’s no longer just a way for people to share what they’re eating with friends. It’s become a social media powerhouse, home to millionaire social media influencers and a great place for businesses and brands to connect with their followers and increase sales.


Not quite convinced that you should be using Instagram for business? Here are 5 reasons why you should be using it.

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How To Make Money From Facebook Groups

Do You Make Money From Facebook Groups?

Make Money From Facebook Groups

A Facebook group gives you access to new prospects.

The benefits of Facebook groups for building your online business, blog and brand are plentiful. Facebook groups are great to generate leads, build your email list and eventually sell your products and services. It is possible to make money from Facebook groups but the key is to get your prospects away from Facebook and onto your website.

Remember, Facebook is social. You shouldn’t be selling their often, if at all. However, you eventually need to turn your prospects into paying customers or you won’t be in business for long.

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How To Use Pinterest For Your Business To Build And Develop Your Brand

Why Use Pinterest For Your Business?

pinterest for your business

Pinterest is like a virtual pinboard for your audience.

It may have started out as a place for women to share product images, but its meteoric rise as a social network means that you can no longer ignore Pinterest for your business.

Pinterest is a site where users create boards and “pin” favorite items to it. Those items come in the form of an image that links back to a website. Users on Pinterest love to share and repin images from a whole range of categories and niches.

As with any social network, you just need to find a balance between self-promotion, social networking and making money. Here are just a few ways you can use Pinterest for your business both for profit and promotion.

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Got Your Affiliate Marketing Tools Ready And Set To Go?

10 Affiliate Marketing Tools That All The Pro’s Use

affiliate marketing tools

The right affiliate marketing tools will help you succeed.

Having a good set of affiliate marketing tools is like the toolbox that you keep in your garage. In it are various tools that can be used to accomplish a number of tasks. Without them, you’d have a hard time getting some things done. For example, without a hammer, how would you pound a nail? With your shoe? Maybe, but it will take much more time and be much less effective.

As you start working with affiliate marketing, you’ll want a set of affiliate marketing tools that will help you lead potential buyers to the sales page of the products you are promoting.  Here are 10 of the best affiliate tools that you can have in your affiliate marketing toolbox.

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7 Simple Tips For Using Facebook For Marketing

How To Use Facebook For Marketing Your Business

Facebook For Marketing

Facebook can help to build your online business.

With over 1.7 billion active monthly members, it makes sense to use Facebook for marketing. Facebook offers a number of business-building benefits and real potential for growth and results.

A Facebook marketing strategy doesn’t have to be complicated. It can help you build awareness, create a community, motivate a purchase and launch a new product or service. Identify your purpose for using Facebook as a marketing tactic. Create goals and use these 7 simple tips below to leverage the reach and power of Facebook for marketing your business.

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How To Produce Traffic Pulling Pins On Pinterest

Getting Traffic From Your Pins On Pinterest

pins on pinterest

Google is paying attention to Pinterest. So should you!

Your pins on Pinterest matter. Pinterest provides more referral traffic than any other social media site not named Facebook. As a matter of fact, Pinterest is the #2 referrer of traffic to websites on the entire internet, not just compared to its social media counterparts.

Getting more followers on Pinterest will not only help to bring more traffic to your website and blog, it will increase the buzz about your business. What is the best way to do this? How can your pins on Pinterest encourage Google and other search engines send you lots of targeted, relevant, free traffic?

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How And When Should You Post On Pinterest To Get Results?

When Do You Post On Pinterest?

Post On Pinterest

When is best for you to post on Pinterest to get results?

Pinterest is an image-driven social media site and with over 150 million active monthly users it offers online business owners and bloggers a global reach of prospective customers.  Just like any other social media site, to get maximum impact, there are key times to post on Pinterest. When people see your pins and click on them, it all drives free traffic to your website.

To some extent, you can tell when people are more likely to be on Pinterest. Data shows that, across all topics and areas of interest, Pinterest traffic is the heaviest between 2pm and 4pm on weekdays. The second busiest period for traffic is in the evening on weekdays. These are just averages, however. You need to monitor your own Pinterest account to see when engagement is the highest for your pins and boards.

So when is best for you to post on Pinterest and how often should you be doing it?

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5 Free Pinterest Image Tools For Creating Punch-Worthy Pins

Boost Likes, Re-pins And Comments With These Pinterest Image Tools

Pinterest image tools

Punch-worthy pins need a little bit of creativity.

Creating punch-worthy pins on Pinterest is easier when you have the right Pinterest image tools. Pinterest has become a major player in the social media universe. With over 150 million active monthly users, it’s growing rapidly. The visual content based site provides entrepreneurs, bloggers and businesses large and small with a global reach.

Pinterest is all about visual impact. If the content you pin is not accompanied by eye-catching, jaw-dropping, amazing, “I have to click on that!” images, then even the best possible content goes unnoticed.

So what Pinterest image tools can you use so that people will notice, share and re-pin to drive traffic back to your website? There are several ways create images for Pinterest to ensure that that your graphics engage your readers.

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12 Ideas To Boost Your Online Audience Engagement

Creating Online Audience Engagement

Online Audience Engagement

How do you engage with your online audience?

The more you develop your online audience engagement the more successful your internet marketing efforts will be. But it can be a challenge trying to find the right messages, tone and content for your audience.

That means developing the kinds of things that your prospects enjoy consuming the most. The more engagement you have, the more your audience will come to know, like and trust you. And then the more likely they are to buy from from you.

Here are 12 website engagement ideas so that you can give your prospects and customers what they are looking for whilst improving your relationship with them along the way.

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10 Ideas For Creating A Marketing Video Online

Ready To Make Your Next Marketing Video Online?

Marketing Video Online

Does your business have a video marketing strategy?

Creating a marketing video online can be as simple or as hard as you want to make it. You can spend thousands making professional productions or you can spend little to nothing making a video with your smart phone and uploading it to YouTube.

Why video marketing? Video marketing is a great way to increase engagement, boost brand awareness and improve search engine optimization. Video is shared and engaged with more often than text, which is why your online business needs a video marketing strategy.

Here are 10 video marketing ideas you can use for your business.

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7 Ideas To Engage Your Followers When You Start A Facebook Group

How To Start A Facebook Group And Keep Them Interested

start a facebook group

What will you talk about in your Facebook group?

When you start a Facebook group, your target audience will look upon you as a successful business entrepreneur and online authority figure.

Every page of your website should have an option for joining your Facebook group. There are hundreds of plug-ins and FB-oriented tools that make it easy to integrate a “Join My Facebook Group” tab or button onto your website.

Facebook groups are great place to generate leads, build your email list and eventually sell your products and services. But don’t forget that people are on Facebook because they like to socialize, so you have to get them involved. Here are 7 proven conversation ideas to use when you start a Facebook group to get your followers talking, interacting and socializing.

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5 Big Benefits Of Facebook Groups For Your Business

Why Are Facebook Groups Good For Business?

In 2016 Facebook added an option to develop Facebook groups specifically forfacebook groups
buying and selling. The benefits of Facebook groups for building your online business, blog and brand are plentiful.

More than 80% of all of Facebook users log in from their mobile devices, so they take your Facebook group with them wherever they go. Interaction with your group allows you to get to know them and them to get to know you.

This only delivers more rewards over time, because you become more comfortable interacting with the people in your marketplace that join your Facebook group. In addition, you enjoy the following 5 big benefits.

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10 Internet Marketing Basics You Need To Know Now

Internet Marketing Basics That Apply To Every Business

Knowing some internet marketing basics is essential for any online business owner, Internet Marketing Basicsregardless of your niche or industry. Internet marketing is the process of promoting your business on the internet. When you know how to do internet marketing you can reach a huge number of potential customers from all over the world.

Marketing an online business can be a daunting. You’re often faced with a whole range of different strategies. It’s not uncommon for new online entrepreneurs to become overwhelmed trying to juggle things like SEO, content marketing, black hat, white hat, CPC, PPC, keywords, backlinks, and many more. To help make your journey into internet marketing as smooth and as successful as possible, here are 10 internet marketing basics to get you started.
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4 Skills That Will Make Your Internet Based Business Fly!

Build A Solid Internet Based Business

An internet based business provides the opportunity for many of us to fulfill our entrepreneurial ambitions. Ambitions that perhaps would not be possible in the traditional business world.

The set up, time and costs of starting an online business from home are considerably less than starting a conventional ‘bricks and mortar’ business. An internet based business can reach out to customers all over the world and operate 24 hours a day, 7 days a week.

But that’s not to say that you can ignore all the regular rules of business. There are lots of legitimate online business opportunities out there and, regardless of the niche or industry, if you master the following 4 skills, success will certainly follow.

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What’s So Trendy About These Online Marketing Techniques?

6 Online Marketing Techniques That Will Never Go Out Of Fashion

Trends come and go on the internet all the time but when you’re running an online business you do need to depend on some online marketing techniques that will stand the test of time.

Yes, new strategies often sound great but they are often untested or have a short lifespan. The 6 online marketing techniques listed below are trendy because they work.

They worked yesterday and they’ll work tomorrow. The only way that they will stop working is if people stop using the internet. And how likely is that? The number of new internet users rises by the second.

Let’s take a look at 6 internet marketing techniques that won’t go out of fashion.

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What Is Online Marketing & What Are Its Pros and Cons?

What Is Online Marketing And How Can It Benefit Your Business?

If you get asked “What is Online Marketing?” is there really an easy way to answer it? If you look at marketing in general, it’s the process of creating exchange between a business and its potential customers.

It’s about focusing on your target customer and meeting the needs of that customer. It includes a number of disciplines such as advertising, sales, public relations, pricing, packaging, and distribution of products. It’s the art of finding the right people to buy your product or service with the help of proper planning, research and intuition.

Online marketing is basically marketing your product or service through the internet. There are many options available to use online marketing. So, when we’re looking at answering the ‘What Is Online Marketing?’ question, the challenge lies in deciding what type of strategies to choose in order to get the best results.

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The Do’s And Don’ts Of Social Media

What Do’s And Don’ts Of Social Media Are Important To Your Online Business?

Just like any other form of business communication, there are several do’s and don’ts of social do's and don'ts of social mediamedia.  Social media lets your online business to connect with your target audience, increase your exposure, generate leads and bring in sales. Most individuals and businesses are connected to at least one social media site.  And, as social media is all about sharing, your posts, tweets or updates can reach a much wider audience than just the people who are directly connected to you.

There are numerous stories of how different businesses have posted to social media in frustration or anger only for it to cause a storm of protest and bad feeling about that business. Let’s take a look at some of the basic do’s and don’ts of social media.

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7 Tools That Keep An Eye On Social Media For Your Business

How Effective Is Social Media For Your Business?

If you’re using social media for your business, how effective are your efforts?  It should neverSocial Media For Your Business be a guessing game when it comes to finding out what works and what doesn’t work for your business.

Keeping track of what’s going on in the social media world can actually be a reputation-saver. Your customers could be telling everybody but you about something that they don’t like about your business. It’s easier than you might think to keep track of social media for your business.

Here are 7 social media business tools that will help you to use social media to your advantage.

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6 Online Business Marketing Tactics That You Should Be Using

Proven Online Business Marketing Tactics

The key to successful online business marketing is understanding who your customer is, what their needs and wants are and how your product or service can help them. As an online business, your main aim is to get visitors to your website who are interested in the products or services you’re selling.

The tactics you use for your online business marketing can make all the difference between success or failure. If you market your website using the right ways, the traffic to your website will grow and in turn, this will increase your chances of making more sales. So how do you make sure people find your website among all the other similar websites?

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Social Media For Small Businesses Is The Hip Thing Nowadays? But Why?

The Reach Of Social Media For Small Businesses

Social media for small businesses is a growing force that can’t be ignored. Your customersSocial Media For Small Businesses are using social media whether you like it or not. It’s quickly becoming the best way for savvy companies to reach potential clients and to get their brand out into the market and recognized.

It’s such a new tactic however that a lot of small businesses are still struggling to get it right. Often they’re missing out on important marketing opportunities, or simply ignoring a whole segment of potentialcustomers.

There’s a lot to know about social media marketing for businesses. But here are few simple tricks that you can implement right away  to use social media to your advantage.

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Race Ahead With These 7 Top Digital Marketing Tools

Mastering The Basics Of Digital Marketing

In basic terms, digital marketing is all about reaching customers in an electronic medium. This, of course, means advertising and marketing on the internet. But also includes email, social media and using software that works on autopilot to help you generate leads and sales for your business.

Online digital marketing offers business owners an extensive array of tools. These enable you to attract, engage and convert huge numbers of customers that is just not possible with traditional offline media.

If you are just starting your own online business, you may feel a little overwhelmed in where to start in order to build your brand and increase your profits. Or, if you have been in business for a while you may not be getting the kind of results you want. The list of online marketing tools below will help you to evaluate your current digital marketing strategies and identify any gaps.

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Stop Wasting Time And Use Social Media More Effectively

How Can You Use Social Media More Effectively?

You’re not alone if you wish that you could use social media more effectively. How oftenUse Social Media More Effectively do you find yourself browsing your favorite social media sites when you know you could be doing other things?

According to recent studies, the average American spends 18% of their time online browsing social media sites. The most popular social media sites are the obvious platforms – Facebook, YouTube, Tumblr, Pinterest, and Twitter, in the order of the amount of time that people spend on those sites every month.

So what does this mean and how can you use social media more effectively for your business?

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