Tag Archives: Use LinkedIn For Marketing

8 Reasons To Publish Articles on LinkedIn

Why Publish Articles on LinkedIn?

The LinkedIn publishing platform acts as your own business blog, it delivers your information and content to business-minded professionals, and it is free to use.


FREE Checklist: LinkedIn Marketing Guide

Using LinkedIn’s publishing option, you can publish articles on LinkedIn that get attention. They are indexed in Google, which means you’ll get more hits on the article than if you published it only on your blog. It’s an excellent way to showcase your knowledge and get more professional attention.

To write an article on LinkedIn, go to your profile and click “Write an article”. Their WYSIWYG editor works well and will likely feel familiar to you. You can even add headlines, images, and videos to your content to make it stand out.

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9 Ways Small Businesses Can Use LinkedIn For Marketing

How Do Businesses Use LinkedIn for Marketing?

Many small business owners are intimidated by LinkedIn. Most go through the trouble of creating a profile on LinkedIn, but that’s as far as they go. This opens doors for you to stand out on the platform because so many people give up.


Using LinkedIn as a platform to market your small business does work. With over 310 million monthly active users and growing by leaps and bounds – adding about two members every second, when you use LinkedIn for marketing it will help you get the word out about your business.

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