Being Responsive Will Stop Your Website Losing Traffic
It used to be that the only way that websites were accessed was from a desktop computer. Then, everything started shifting towards laptops because they were portable. Now, just about everyone has a mobile phone with web surfing capabilities.
So why is your website losing traffic? Google now includes a website’s ‘mobile-friendliness’ in its search algorithm. Websites that are not mobile friendly (also known as being responsive), will be ignored by Google. And, with more than half of all online business searches beginning on mobile devices like smartphones or tablets, if your website isn’t responsive, it will be one of the main reasons for decrease in direct traffic.