What Is An Autoresponder and Why Do You Need One?

What Is An Autoresponder and Why Do You Need One?

Research shows that the majority of online marketers rate email marketing as the mostWhat Is An Autoresponder effective marketing method.  Email marketing allows you to send and receive many different types of email communications, at any time of the day or night to all or a segmented section of your customer data base.

So what is an autoresponder and what does it have to do with email marketing? Automation of your email marketing process is crucial for the success of your online business.  An Auto email responder system enables you to reply immediately to information requested, send follow ups to your prospects, and save you lots of time.

What Is An Autoresponder?

The basic answer to ‘What is an autoresponder?’ is that it’s a software program that automatically sends emails with a pre-designed response to any email address that requests information from your online business.

What is an autoresponder for? 

Obtain, manage and organise your email list of customers
Introduce your business to prospective customers
Maintain contact with customers
Build relationships with customers
Send out special offers to members
Send welcome letters for new members
Thank you messages for new orders
Order confirmation
Acknowledgement of a payment receipt
A reminder when a subscription period is about to expire

….and more

What is an autoresponder? The Facts: 

The autoresponders software allows you to obtain the email addresses of your website visitors by means of an opt-in form. From this you can build your own targeted emailing list. To encourage visitors to provide their email address, you can provide something of value for free, like a report or video. When a prospect enters their details on to the op-tin form , an email autoresponder message will automatically be sent out with item that you are providing for free. The autoresponder can also extract the prospect’s name from the opt-in form so that you can send personalized follow-up messages.

What is an autoreponder going to do that I can’t? 

Autoresponders can handle many more emails than you could ever process manually and allows you to sell your products 24 hours a day, 7 days a week. It will automatically follows-up with a series of pre-written email messages at pre-set time intervals. You just have to tell it what to say and when to say it and it will do the rest for you.

It is like a salesman working for day and night.  Following up with your prospects is so important for your sales and you can set an email autoresponder message series to follow up every email lead that you obtain. Statistically, a prospect needs to see or hear your marketing message at least seven times before they take action and buy from you.

What Is AWeber Autoresponder?

AWeber is regarded as the best autoresponder software for online marketers. It has all the tools you need for a successful email campaign. It provides information on who’s opening, clicking, downloading, buying… and who’s not. You can integrate your email marketing with your website, your blog, and your Facebook page, so all your visitors have the chance to sign up to your email list. When you use AWeber, 99% of your emails will get through and not be marked as spam. This is extremely important because if your emails are not delivered your email marketing campaign is a waste of time and money.

What Is An Autoresponder and Where Can I Get One?

What is an autoresponder? It’s the most valuable tool in my online business. When I first started my online business I tried to use some of the free autoresponders services that are around online, but they were awkward to use, full of ads and I found them quite confusing.

So what is the best autoresponder? When I switched to AWeber, I found it easy to set up, simple to use and super efficient. To discover more about What is an autoresponder, you can test AWeber for free at the Official AWeber Website.

Start Your Free Trial Today!


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