The most important part of your blog post is your title.
If you don’t grab your reader’s attention with the title and get them to actually read the post, nothing you put inside the post matters.
It doesn’t matter how great and helpful your content is. It doesn’t matter what offers or affiliate links you have in your post and it doesn’t matter who sponsored you to write it. If you can’t get them to read it, the blog post doesn’t do you much good.
So how do you go about writing good attention grabbing blog titles then?
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How To Write Attention Grabbing Blog Titles
When creating a new blog post, the most successful bloggers usually start with a working title for the post and then craft their content.
Then they come back and work on the finalized headline, implementing as many of the tips below as possible.
1. Make it Interesting and Tell the Truth
You want to write an attention grabbing headline.
And with that comes the temptation to hype it up and stretch the truth just a little bit. While that may get you some extra clicks, there’s a trade-off. You’ll lose credibility if you’re exaggerating or telling little white lies. You see a lot of those headlines on social media. You click through and end up disappointed because the post doesn’t fulfill what the title promised.
Instead, make it interesting without all the hype and stick to the truth. A great way to do that is to think about what’s in it for your readers.
2. Keep It Short and Engaging
Shorter titles tend to do better both with click-throughs on your blog and social media.
Keep it short and to the point. And think about engagement straight from the title of your post. Ask your readers a question. Make a statement that makes them think. Put numbers in your titles to get them thinking about what’s in the content (for example: 3 Tips For Attention-Grabbing Blog Titles motivated you to read this blog post!)
Keep an eye out for titles that catch your attention. Copy and paste them into a swipe file and see how you can tweak them for your own needs and market.
3. Work In Your Keywords
Last but not least, don’t forget to work your keywords into the title.
Always write for your readers first and then work in what you need to do to make sure the search engines recognize what your content is about. Ranking well for something your readers don’t want to read or don’t want to click on doesn’t do you much good. Focus on your audience and then optimize for search as an afterthought and you’ll do well.
When it comes to getting free search engine traffic, your title is important. It is the most important factor when it comes to getting your content to rank. Yes, there are plenty of other factors, but a good title with the right keywords in it will do more good than anything else you do.
Implement these tips and get a few blog posts out there. Pay attention to what’s working and what isn’t. Each market, each blog, and each readership is different. Use these tips as guidelines to help you find your own style that resonates well with your audience and gets you the results you want.
Free Download: 21 Days To A Better Blog
Blogs are big, even if they’re small. Consumers prefer to read and view information from fellow online entrepreneurs rather than hard hitting sales pitches they find on corporate websites. Blogging remains a marketing method that costs very little to set up and people from all walks of life have created a money making blog.
To learn more ways to monetize your blog or to improve your existing blog, download my free checklist, 21 Days To A Better Blog. Discover 21 different one-a-day tasks and activities for getting more traffic, more prospects, more customers and more sales.
