Life can be hard. Each day has a million things to take care of and itâs easy to fall behind. However, sometimes life is hard because we are making it that way ourselves. We humans are funny creatures.
When things are hard, sometimes we make them harder just to feel like we have some control.
Here are 4 ways you might be making life too hard on yourself.
Hosting challenges is an effective and fun way to drive traffic to your site. Not only will you get more traffic to your website with challenges, but youâll also build your email list and build your status as an expert in your niche.
Online challenges are a great way to engage with your audience and provide something useful and beneficial for your audience on a particular topic –Â and people love them!
Social media marketing is a part of your business forever. Remember that itâs a tool to use to get the word out about your business, help you work with your customers in the way they want you to, and to help you make more sales.
In fact, you should find a way to use social media to promote every single piece of content you publish, including every product or service you sell. But the social media feeds of your target market audience are busy so you need to create eye-catching and engaging social media content. Here are 9 various types of posts to get the job done and to keep your audience interested.
A successful affiliate marketer is the ‘problem-solving middleman’ who connects a target audience who need a product or service to a business that provides that exact product or service.
As an affiliate marketer, you have a lot of information to distribute to your audience. Finding and promoting just the right products and services for your audience requires that you have expertise in what you are promoting, an understanding of who your audience is, and that you communicate all of that continuously with them.
Affiliate marketing can be lucrative if you do it right. Here are 9 important mistakes to avoid if you’re going to become a successful affiliate marketer.
Re-engaging inactive subscribers on your email list may seem like a long shot or even an impossibility. However, while it can be challenging, you really can re-engage with your inactive subscribers if you know how to do it.
Itâs an excellent way to build a healthy email list anyway, so youâre not going to waste your time â even if you just wind up with a whole new list. Here are 8 ways that you can re-engage with inactive subscribers.
It can be frustrating as a small business when you have to compete against much larger, more established brands. You could have the best products/services on the market, but it is hard to succeed when larger businesses have the reputation and experience to dominate the market.
So, what can be done about this common challenge? There are a number of strategies that a small business can use to attract more customers to their business. Then it is a case of winning them over with your product/service and customer service. Here are a few of the best strategies to try.
(Credit: Unsplash.com)
When it comes to attracting buyers to your brand, there is a combination of crucial factors that every business should consider. My previous article on âHow to Turn Website Visitors into Buyersâ provides useful tips on how to convert buyers by keeping in mind the ABCDE of buying.
In addition, components like easy navigation, keyword research, and data analytics can make your e-commerce website more appealing to consumers. In addition to these measures, finding areas of improvement in your business can help you expand and develop growth across global markets.
If thereâs anyone who fits the bill of the âproblem-solving middlemanâ, itâs the affiliate marketer.
You donât need your own product (which can take weeks, if not months to create). All you need to do is identify a strong demand for a product and be able to find products that you can supply. Being an affiliate marketer can be very lucrative if you know how to choose and promote affiliate products in the right way for your audience.
As you select products, you have to remember that the products must be about your audience, for them, and only them. And, if you really want to be thanked, make sure you offer high quality, relevancy, and value.
Itâs easy to start an online business and start selling. Hence, there are numerous products online and there are many competitors offering the same products and services youâre offering.
The difference between a competitorâs business and yours will determine how the customer perceives your value. You obviously want potential customers to see the immediate value you offer in all the different areas of your business so that they not only buy from you now but come back and buy again.
Here are 4 ways that you can increase customer loyalty online.
You probably already understand the need for a social media presence and there’s a good chance you already interact with prospective clients and customers through Facebook, Instagram, LinkedIn and other social media networks relevant to your business goals.
The thing to remember about social media is that itâs right out there in public, and anyone can find it. Everything you post, positive or negative, will be judged. The bigger the audience you have, the more judgment will be coming forth. While the judgment in and of itself isn’t bad, posting the wrong thing can make social media marketing fail and cause your entire plan to fail.
Here are 10 of the most common social media marketing mistakes.
Starting a successful business is one thing â keeping a business going and growing is a lot more difficult. But if you understand going in what it takes, itâs not hard either.
Thankfully, there are now many ways to boost business growth and development using online marketing. If youâve created a good business that solves problems for your audience, you can succeed quicker using these 10 effective business growth strategies.
Youâve probably heard many times that you need to develop multiple streams of income to ensure stability in life. This is true whether you work for yourself or you have a job.
The main reason is that history shows that some forms of income dry up. As you know, there are plenty of things that were once popular that arenât now. Items and even processes become obsolete eventually, so having the other streams provides stability.
It may seem impossible to do marketing with no budget. But itâs not. The good news is, even if you have a budget of zero, you can still market your products and services.
It will take longer than paid for methods, but itâs certainly not an issue that should block your ability to get your business seen by prospective customers.
Donât make the mistake of thinking that you can run a business without marketing. Marketing for small business is just as important as marketing for big business. Budget or not, you must engage in marketing so that people can learn about your business and the products and services you sell. If you donât, no one will ever find you and no one will ever buy from you.
You already know that you need a way to capture new business leads on your website. If someone has visited your website they are a warm lead, so if you get their email address, you can stay in contact with them rather than waiting for them to come back to your website. You can do this using software, for example using sign-up forms and landing pages from AWeber.
But what exactly do you need to do to get more leads from online marketing once you have that set up? Lead generation strategies can be very simple if you realize that you should incorporate many different methods in order to attract more segments of your audience. The main thing is to learn the right methods.
Here are 10 to get you started.
The process your ideal prospect takes to become a buyer is known as the buyerâs journey. Every buyer goes through a journey when making purchasing decisions regardless of what industry you are in.
For most businesses, your buyerâs journey covers 3 main stages:
These stages define where the buyer is, and it goes to their intent. What are they intending to do? What do they do in order to choose to purchase?
Now that most people are working from home, you may be questioning how to stay productive and how to gain momentum despite the many external factors beyond your control.
Businesses of all sizes and entrepreneurs at all stages are struggling, and you may be wondering how you are going to be personally affected by this.
However, many of the tips in âHow to Stay Motivated in Your Business When You Hit a Rough Patchâ hold true regardless of your circumstance. As it was mentioned, there are many intangible aspects in entrepreneurship â and albeit the situation being an aspect you could not exactly prepare for, itâs something to grapple with nonetheless.
Know that you are not alone in this and that you donât have to force yourself to be productive if youâre not quite ready yet. It may take some time, and these tips could serve as a guide when youâre looking for a sense of structure.
With the number of people going online increasing daily, itâs hard to overstate the advantages of digital marketing.
Digital marketing examples include SEO (search engine optimization), content marketing, social media marketing, pay-per-click advertising, affiliate marketing, native online ads, marketing automation, email marketing, and more. If you can do it using online technology, itâs digital marketing.
Here are 9 benefits of digital marketing and why your business should have a digital marketing strategy.
In the current marketplace, whether you’re a brick-and-mortar business or a totally virtual business dealing in information products or services, you need to have some digital marketing strategies in place. It’s the way to get found and build your business.
It goes without saying that your business needs a website, an email list, and social media platforms to spread your message and sell your products or services. Once you have that, start developing a digital marketing strategy.
It feels great when you’re able to help friends or family choose the right product or service that they need when they’re trying to solve a problem or get something fixed or improved. And many people are using this same process for making money on the internet.
Whether youâre looking for ways to earn extra income, a part-time job, filling up your spare time or want to convert your knowledge into income, there are many opportunities to work online for free and get paid.
Wouldnât it be great if all your customers paid you regularly, time and time again? Well, businesses that have recurring sales benefit from this process.
Subscription and recurring revenue are hot topics today, and for good reason. Businesses that generate recurring revenue have more value than businesses without, and the coveted Monthly Recurring Revenue (MRR) figure can boost your cash flow and profitability significantly.
Offering ongoing services that generate recurring revenue can add greater depth to your business. This can also unlock additional revenue from each customer. Doing this will help you offer a higher lifetime value for your customers and youâll ultimately flatten your competition.
There are many examples of recurring revenue businesses. Whether you’re in the realm of consulting services, health and fitness, e-commerce, software, or offline sales, there are ways to fit the subscription component to your business.
Here are 3 ongoing services you can leverage to share your knowledge and generate recurring revenue.
The question isn’t whether you should leverage video in your content marketing strategy. Itâs how long your videos should be to get the most out of them. Because today, more than ever, consumers are skipping ads and their attention spans are increasingly declining.
The key benefit of LinkedIn is that itâs frequented by decision-makers, senior-level influencers and industry leaders. However, if you’re searching LinkedIn for prospects you need to focus on optimizing your LinkedIn marketing strategy.
Unlike other social media platforms such as Instagram and Facebook, LinkedIn is a goldmine for B2B marketers. A robust LinkedIn marketing strategy is crucial for the success of your brand. It can help you create brand awareness, boost web traffic, generate quality leads and so much more. Also, it can help establish you as a reputable industry leader.
To build a successful LinkedIn marketing strategy, you need to offer value, grow and educate your LinkedIn prospects.
Knowledge is power. But how can you turn your knowledge and expertise into inspiring digital products that you can sell online?
For a content marketer, skills and expertise are only powerful if you can convert them into a product, service, sales and income. And the great thing is when you create digital products, you create them once and can sell them over and over again.
We live in an increasingly diverse market and itâs relatively easy to turn your expertise into digital products. There are a great number of entrepreneurs who are earning money by teaching what they know. You can do it too!
Here are 5 ways to create digital products to share your knowledge, skills, talents, opinions or passion and potentially earn income along the way.
Have you ever visited a website and then later started seeing banners for that website following you around all over the web? Thatâs retargeting, also referred to as remarketing (people use those words interchangeably).
You’ll see retargeting ads examples when you visit a website like Amazon. They place a cookie on your computer, and no matter where you go on the internet, they will identify you. Meaning that they can show you ads related to the web pages you visited when you clicked on Amazonâs website.
When you set up retargeting ads, it’s a sure way to supercharge your marketing ROI.
If you’re not integrating your blog and social media platforms, it means that you’re missing out 
on a lot of potential visitor traffic to your website. Blog posts and social media are both important aspects of getting yourself heard and seen online.
Integrating your blogs into your social media platforms may just end up helping you save up on the cash that you would have used to promote your blog posts.
So, what are some of the things that you can do so that your blog and social media platforms will work together to provide you with dynamic results?