How To Promote Your Blog
If you’re a blogger, you know that to get good traction for your content, you need to promote your blog. In fact, you should be spending at least 40% of your time on blog promotion. And your content must be good, otherwise all your efforts will fail.
This is why before you hit that “publish” button, you must make sure your readers have a clear takeaway from each post. Also, headlines have a huge impact on your blog’s success, because no one will click a title if it sounds boring and uninspiring. Writing good headlines is an important skill to master to help you attract more traffic to your blog.
Without a steady stream of traffic to your blog, there’s little opportunity to engage your audience and convert them to raving fans. Here are 5 of the most effective ways to promote your blog.
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5 Ways To Publicize Your Blog
When you understand who your audience is and what your goal is with the content you’re publishing, it will be a lot easier to come up with content that is thought-provoking, fresh and effective in meeting the interest and needs of your audience.
1. Social Media Posting and Shares
Do you write blog posts full of helpful tips and leave them on your blog to die an untimely death? Are you the kind who prays for traffic to come? Sitting and waiting will not help you! Be active on social media and actively share your post to relevant groups.
After publishing your post, share it on your Facebook wall. Also, share it on relevant groups that talk about similar topics. On Twitter, for instance, you can schedule tweets of your recent post to tweet for at least five days. And remember to change the title each time you post so that your post can get more exposure. Software like Missinglettr.com helps you share your content over an entire year, to ensure a wider reach with your audience.
2. Guest Posting
This is the best strategic way to promote your blog to the huge population online. You can guest post to get readers to come running to your blog. Guest posting helps you market your blog, and it sends external links from those sites. The more links your site gets, the better placed it will be on different search engines.
The better your blog is placed on search engines, the more traffic you’ll get and this will ultimately market your blog to diverse people online.
3. Building An Email List
Who buys your products and eBooks? It’s people in your email list. These are people who comment and share your blog posts the most. The people in your email list trust you enough to take their time to want to promote your blog and tell others about it.
So, if you haven’t built an email list, start now. Building an email list is one of the best ways to market your blog, because most social shares you’ll ever get will come from email lists.
4. Commenting on Other Blogs
Commenting on highly authoritative blogs can get you a lot of traffic. Start by identifying the top blogs in your niche, then interact and comment on those blogs regularly. This will get the blogger and members of the community to notice you and visit your blog, generating more traffic for your blog. You may even get a link or invitation to guest post.
5. Adding Your Blog to Bookmarking Sites
These blog promoting websites can drive massive traffic to your blog in no time if your blog post goes on their platform. This is one of the best ways to promote your blog for free. When you publish an awesome post, try to register with a few of these platforms and share your posts in there to get bookmarking traffic. Some of the best bookmarking sites include:
Free Checklist: 21 Days To A Better Blog
Writing a blog for your business, no matter what type of business you have, is one of the best things you can do for marketing your business. Blogging adds relevant and interesting content to your website and helps bring more visitors to your site.
Writing down your plans and setting up a system to promote your blog will ensure that you’ll get the results you want. For example, know that when you publish a blog post, you’re also going to send out an email about the blog post along with sharing it with all your social media platforms. Do this every time along with a good internal linking plan, and you will eventually be successful. To learn more on how to get traffic to your blog download my free checklist, 21 Days To A Better Blog and start marketing your blog to achieve the results you deserve.
