How To Spot The Best Affiliate Products To Sell
If you can help somebody in your target market to do something faster, quicker, easier, then you’ll have their attention. As with any business, it’s important to have a good handle on your target audience. Recognizing their potential needs, wants, and desires, you’ll be able to chose the right affiliate products to sell.
Remember, it’s your reputation on the line. If you recommend a rubbish product, your audience will not thank you for it and it will be more challenging to sell other products to them in the future.
With hundreds, if not thousands, of affiliate products to choose from, how do you choose the best affiliate products to sell that are a good fit for you, your website and your audience?
Choosing The Best Affiliate Products To Sell
1. Research Products For Your Target Audience
The first thing to do when choosing affiliate products to sell is to do some research. Check out what others with similar websites or blogs are targeting. Visit forums to see what visitors are talking about, what their favorite products are in that category, and what they complain about most.
2. Try The Products For Yourself
If you try different products and write reviews about them, it’s a perfect way to start a list of affiliate products. See what gets a reaction in a favorable manner and lean toward those products or services. Let’s say, for example, you have a photography site and you use a certain type of camera. This is an ideal lead-in to promote that item for sale on your website. A good place to start is via the Amazon affiliate program. Here you can sell any product that is for sale on Amazon and earn a commission when somebody buys via your affiliate link.
This is especially true if you are somewhat of an authority on your subject and have a fan base that know, like and trust you. If you’re authentic and trustworthy and have established a good relationship with your visitors and readers, then chances are if you recommend something that you have used or tried, then your visitors will be more inclined to also use or buy that item.
3. Associate With Similar Products
In the example with the photography website, if you’ve already written about that particular camera, then dig a little deeper. Why not write about a particular lens that you use for certain shots? Link back to an affiliate site that sells that particular lens. Again, if you use it and favor it and have a trusting relationship with your visitors, then chances are that you will feel and write more confidently about that product.
FREE Checklist: Affiliate Marketing For Beginners
4. Is The Product Suitable For Your Niche?
Does the affiliate product you are affiliating with tie-in nicely into your website and niche? After all, you don’t want to have a photography website and then start affiliating with cooking utensils. Try to keep it relevant. If you’re showing posts with beautiful and artistic photographs, then visitors are more inclined to want to take photos just like you – especially if you’re an authority on a specific subject. For example, if you are a professional at taking photos of nature, then visitors may want to use the camera that you are using so that they can get the same results.
5. Use Reputable Affiliate Companies
The word affiliate means to associate yourself with, so you want to be sure that you’re associating yourself with reputable affiliate companies. If you’re aligning yourself, your blog or your brand with a company, make sure that it’s a company of integrity and stands behind their words and their products. Check to see how much support they will provide you as an affiliate. Remember, you’re selling their products for them and they will only pay you when you make a sale. So they should offer support with marketing resources like banner ads, articles, reports, emails, etc that will help you make the sale.
6. Ease Of Use
For some, just the word marketing sends shivers down their spine. Then add the word affiliate and it may seem intimidating from the onset. Neither marketing nor anything that has to do with the internet should be intimidating. An affiliate website should be easy to navigate and fairly easy to use.
6. How Much Money You Earn
It’s important to understand the different methods of payment that you can receive as an affiliate. For example, you can receive pay on a flat rate or you can receive a percentage. There is also the opportunity to receive recurring commissions as long as a consumer continues to pay for a monthly service.
7. Pay Attention To Conversion Formulas
When looking to promote products and services as an affiliate, take a look at conversion rates. If a merchant has products with a higher conversion rate (conversion rate meaning how many potential consumers actually turn into buyers) then that merchant’s products may be worth considering more closely.
Summary Of A Few Beginner’s Tips
- Choose a niche you have experience with, are knowledgeable about, and feel passion for
- Don’t be a salesman right out of the box; gain your audience’s trust
- Be authentic; be vulnerable; be engaging
- Create good content. Make certain you have enough to say on the subject so that your audience views you as a person of authority and experience
- Test out and review different products
- Match your products with your blog or website
- Do your research
- Places to find physical affiliate products to sell include Amazon, Walmart and CJ.com
- Places to find digital affiliate prodcuts to sell include JVZoo, ClickBank and WarriorPlus
Free Checklist: Affiliate Marketing For Beginners
When you have the best products for affiliate marketing you can generate a sizable online income. You don’t need to create a product, sort out online payment systems or organize product delivery. The product owner takes care of that. Your job is to send prospective customers to an offer. You then get paid a commission every time someone buys through your affiliate link. Download my Free Checklist, Affiliate Marketing For Beginners to learn more about finding the best affiliate products to sell and kick-starting your affiliate marketing revenue stream.