What Are The Advantages Of Outsourcing?
If you run your own online business you probably do everything for yourself. And for many online entrepreneurs, they aren’t aware about the advantages of outsourcing. After all, why pay somebody to do a something that you can do yourself?
But there are times when there’s not enough time to get everything done. A little help can go a long way. You may need help regularly, or just on occasion when your work load builds up. It’s not always easy to know which tasks to outsource and which to do yourself, but it’s not difficult once you get the hang of it.
If you’re not sure about the advantages of outsourcing and what you can actually outsource, below are 9 examples of outsourced services so that you can do what is most important in your business.
The Pros And Cons Of Outsourcing
Efficiency and increased productivity are just two of the benefits of outsourcing. Most online entrepreneurs do their own thing, taking on multiple jobs. This means it can be a little overwhelming to handover parts of your business to someone you don’t know very well. However, that’s how the largest and most successful businesses in the world
create the wealth and freedom their owners enjoy.
There are no right and wrong answers when deciding how to manage the tasks related to your online business. But there are ways to figure out what’s right for you. Think about what you feel is important for you to handle and what is less important. Also, think about what you’re good at and what you need improvement on.
For most businesses, there are several pros and cons of outsourcing (see The Pros and Cons of Outsourcing and Insourcing) and generally it makes sense to do a combination of the work yourself and outsourcing other tasks.
FREE Checklist: Outsourcing For Online Entrepreneurs
Here are 9 examples of tasks that are most commonly outsourced:
9 Successful Outsourcing Examples
1. Blog Writing
Writing is probably one of the most common real world example of outsourcing. Many online entrepreneurs outsource some of their website content and blog writing due to the sheer amount of time and effort it can take to create high quality content on a regular basis.
Some publish the content as is, and some add personalization to the text before publishing. This is a personal choice, and can depend on the quality of the writing. When outsourcing writing, be sure to articulate what you’re looking for and any preferences you have. You may want to try out different writers before you place a large order so that you can evaluate quality.
2. Email Writing
You may choose to do the writing for your website, but outsource your email writing, newsletters or lengthy social media posts. You can place your orders as you need them, or you may come up with an ongoing arrangement for regular emails or newsletters if you find someone who fits your needs.
3. Editing and Formatting
Hiring someone to edit and format your content is a great way to save time, especially if proper grammar isn’t a strength. The convenience of preparing a rough draft, and then being able let someone else clean up your writing saves a ton of time and allows you to get on with more important tasks.
4. Keyword Research
If you like doing all the writing for your business, you may consider letting someone else do your keyword research. One of the great advantages of outsourcing is that somebody else can do the jobs that you’re not good at or don’t like doing. For example, you may not be good at finding long tail keywords or you may just detest doing keyword research. Either way, keyword research is a great task to outsource.
5. Market Research
If you’re entering a new niche, or need help finding out what people in your niche are looking for, outsourcing market research can be a great way to save time. Let someone else do the research while you do other tasks in your business.
6. Answering Email
Email can be overwhelming for some people, and it’s a great task to outsource if you get more email than you can handle. Be careful who you trust with this task, and make sure they know what to handle themselves, and what to forward to you to handle.
7. Image Design
Everyone isn’t skilled in creating images, and outsourcing this task can be a time saver. You can purchase pre-made image packs, or get a designer to create images especially for you.
8. Video Production
Video is popular online but they can sometimes take time to produce. Outsourcing this task is a great way to free up your time for other tasks. If you need a professional video, let a professional handle this task.
9. Social Media and Networking
Outsourcing social media and networking is a great time saver. You can hire someone to post to social media sites for you, interact with your readers, and make notes of important issues that may need your attention. You can also hire someone to teach you how to handle networking and social media if that’s a better option for you.
Free Checklist: The Advantages Of Outsourcing
No matter what tasks you choose to outsource, you’re going to free yourself up to do the tasks that matter most to you. Take your time when choosing what to outsource, especially when you are accustomed to doing everything on your own. Try outsourcing a few tasks, and see what feel right. Use the ideas above, but also spend some time brainstorming tasks you may want to outsource in the future.
To learn more about the advantages of outsourcing and where you can find reliable and trusted freelancers, download my free checklist, Getting Started With Outsourcing. Remember, regardless of the type of business you run, and whether it is large or small, offline or online, outsourcing is one of the most cost-efficient ways to grow your