6 Ways To Make Money Doing A Podcast
Some people start podcasting just to experiment and then realize they can make money doing a podcast. Not many people create a podcast just for the fun of it. Most podcasters are looking to get some sort of monetary return.
Podcasting is the process of recording audio files which your audience can subscribe to and download to their smartphone or tablet. In the US, the largest demographic of podcast listeners are 25 to 54 years old, a segment of the population with money to spend. In the UK, over 4 million adults regularly listen to podcasts.
Smart podcasters are constantly finding new ways to make money doing a podcast. Here are a 6 proven ways for you to try.
How Do You Make Money Doing A Podcast?
1. Build An Email List
If you’re not sure what you’re going to do with your podcast or online business yet, you can use it for now to build a good emailing list. You can either ask people to submit their email address before listening to the podcast, or offer some sort of incentive during the podcast. For example, you can offer a free report or checklist that is related to the topic of your podcast. With this data, you can then promote your podcasts, website and products in the future to people you know are genuinely interested.
2. Sell Books or Movies Through Reviews
You can review books and movies that are related to your podcast topic and leave your personal affiliate link in the description. When people click on this and buy any products, you’ll receive a percentage of the sale. If you’re good at promoting and reviewing, you could find this method bringing in a steady source of income each month.
FREE Checklist: Podcasting For Beginners
3. Sponsorships And Ads
If you’re thinking “How do I get sponsors for my podcast?” you’ll need to be getting a couple of thousand downloads per episode of your podcast, before people will be interested in paying to sponsor your podcast or advertise their products and services during the program. Companies are always on the lookout for new ways to reach a new audience. If your podcast reaches a particular niche, other businesses will be willing to pay to reach that niche too. You can decide how much you want to charge for sponsorship or advertising space on your podcasts, but the more downloads you have, the more you’ll be able to charge.
4. Ask For Donations
If you’re podcasting for fun and giving people your expertise for free, don’t be afraid of asking your listening to donate a couple of dollars. Regular listeners will be only too happy to give you some money to help with the running of the podcasts. You can appeal to them for donations even if you’re able to use other ways to make money doing a podcast.
5. Sell Your Own Products And Services
Many businesses create a podcast to go alongside their website and help to promote their products and services. Video podcasts are particularly good for this, since you can show your customers how things work without having to write out a simple explanation for them to decipher. Demonstrations are often the best way to sell a product or service, and there’s no better way to do this than regular podcasting.
6. Affiliate Marketing
Many of the top earning podcasts use the affilate marketing business model. This is one of the easiest ways to make money doing a podcsst. You simply recommend products and services you believe in. The companies you recommend pay you a commission when someone purchases something from them. You don’t have to stock physical products or deal with customers. You simply act as an affiliate for that company, collecting commissions when something is sold.
Free Checklist: How To Start A Podcast
In technology friendly countries around the world, podcasts are becoming more and more
popular. A podcast provides on-demand and targeted content that your audience are looking for. It’s free for your audience, they can listen to it on the go, and allows you to connect with them much better than text-based media. Many successful entrepreneurs believe this is the perfect time to get involved with podcasting.
To learn more about this unique marketing opportunity for your business, download my Free Checklist, Podcasting For Beginners, that reveals more on how to make money doing a podcast and become a recognized authority in your chosen niche.