An affiliate is somebody who sells products and services on behalf of another business in return for a commission. The one thing that is important with affiliate product sales is to drive a continuous stream of potential customers to your evergreen affiliate offers. These evergreen products are products and services that will always be in demand. These include, for example, relationships, weight-loss, and fitness, money, parenting and pets.
There are many ways to drive traffic but the ones that you should do on a regular basis involve publishing more blog posts, building your email list, and sharing content on social media. You can’t just share each evergreen offer once, you must share it continuously over time.
FREE Checklist: Affiliate Marketing For Beginners
3 Ways To Drive Constant Affiliate Product Sales
The 3 ways to generate constant affiliate product sales all involve driving traffic to your affiliate links but they also involve sharing content, and within the content you can educate, inform, and motivate your audience to answer your calls to action.
Talking about your offers more through your content and using tactics such as keywords for SEO, sharing your content in the right places, and paying for ads to get the ideas in front of your audience will all pay off if the content you create is targeted and has a goal associated with it.
1. Publish More Blog Posts
A blog post doesn’t have to be only text. You can create content for your blog in a variety of formats. Also, you don’t want to publish so much that the content becomes poorly written and inaccurate just to get something up. Instead, you want to focus on publishing more content about the evergreen offers from every angle that you can in order to get the word to your audience about these offers.
Each offer can be the catalyst to a lot of content. Just think of different ways to approach a topic. For example, you can talk about the problem without mentioning the solution to educate your audience about the problem. You can also make a comparison of several options to solve the problem in which you point them to your choice. Another thing you can do is do a round-up of different solutions.
In fact, you can probably do a variety of content including:
- Courses
- Tutorials
- Lists
- Resources
- Cheat Sheets
- Checklists
- To-do Lists
- Reviews
- Infographics
- Webinars
- Podcasts
- Videos
- Interviews
- Case Studies
- Guests Posts
- Series Posts
You can probably think of many more. If you can make a list of the types of content, you can create and then pick as many as possible to turn the information and content you already have into more. This way you’ll never run out of content ideas for your blog.
2. Build Your Email List And Send More Emails
It doesn’t matter if you’re an affiliate marketer, info product creator, freelancer, business consultant, business owner, coach, or Kindle publisher, email list building strategies are one of your most important business requirements. That’s because it’s your own targeted list of people who are genuinely interested in what you have to offer.
You can set up your email autoresponder to send out an automatic blast to your email subscribers for every single blog that you publish. That’s one way, and you should do that for every single one of your blogs or email lists if your system also lets you segment your blasts. You don’t want your audience to get recommendations repeatedly to buy something they already bought. However, you do want them to get the information more than once if they have not converted yet.
It might not seem like something you’d consider since they’re already on your list, but a lot of times that’s the only way to get people back to your website reading your content.
3. Share on Social Media
When you publish anything anywhere, whether on your website or on another website as a guest, you want to share that on social media. In some cases, you want to share not only the content on your blog but the content you send out in email too. If you make this a habit, to share everything you publish on your blog to email and social, you’ll build your traffic to evergreen offers higher than if you don’t do it.
One way to improve your results with social media is to also pay for promotions of content through ads as well. Ads can help you get a lot more brand awareness and a lot more traffic to your website and your evergreen affiliate offers. Another thing you can do is use software like Missinglettr to randomly send older blog posts and information about evergreen products to your social media audience.
Free Checklist: How To Be Successful In Affiliate Marketing
There are many companies that pay you to sell their products online. Success comes from choosing the right niche, staying committed and understanding your audience. One thing to keep in mind when you start affiliate selling is that success isn’t going to happen overnight. You can make unlimited profits, but it will take time. To revise the basics on how to succeed with your affiliate product sales, download my free checklist, Affiliate Marketing For Beginners.