Tag Archives: Facebook Boosted Posts

10 Questions To Help You Develop An Effective Social Media Strategy

How To Create An Effective Social Media Strategy

Effective Social Media StrategySocial media is a crucial element of digital communication strategies. It gives measurable results in branding, leads, and sales. It provides marketers with great return on investment (ROI) as it enables them to reach large audiences at low cost.

To plan and create an effective social media strategy that maximizes your ROI you first need to understand your target audience, establish your social marketing objectives and know how you will achieve your objectives.

With this in mind, the following 10 questions will help you create a social media marketing plan outline to achieve your marketing goals.

Continue reading

10 Tips For Creating Facebook Sponsored Posts That Get Results

How Do Facebook Sponsored Posts Work?

Facebook Sponsored Posts

A boosted post will get your message in front of your audience ahead of your competitors.

As the organic Facebook reach continues to decline for businesses, it means that if you want your audience to see your messages, you have to pay to boost the visibility of your content.

One of the easiest ways to do this is with Facebook sponsored posts. These posts, also known as boosted posts, will have originally appeared on your Facebook business page as organic content. To get a boost in visibility you pay Facebook to promote them.

Remember that Facebook wants you to succeed in using their advertising platform. After all,  if you accomplish your business goals while spending money on Facebook advertising, you’re likely to use that marketing practice in the future. Below are some suggestions that will help you create great Facebook sponsored posts.

Continue reading

10 Tips For Marketing Your Business With Facebook Advertising

Marketing Your Business With Facebook Advertising

Although everything about Facebook isn’t perfect, the truth is that with more than two billion users per month, marketing your business with Facebook advertising still works. Yes, they do make changes to their advertising guidelines without notice which a can be frustrating but if you remain diligent and watch your ad spend and results carefully, you’ll get a good return on your investment.


Marketing your business with Facebook advertising allows you to select a particular target audience, monitor the effectiveness of your ads and modify the ads to adjust to responses. To get maximum results from Facebook advertising, it just takes a few key steps.

Continue reading

Facebook News Feed Advertising vs Facebook Boosted Posts

Facebook Boosted Posts Or News Feed Ads?

You don’t need me to tell you that Facebook is the most popular social media site in the world, with more than two billion monthly users. You can get free traffic from the site, or pay-per-click traffic at an affordable rate compared with Google AdWords.


Therefore, it’s worth taking the time and effort to learn how to use Facebook for business marketing. Even small online businesses that have a limited budget can afford Facebook advertising.

One of the most important things to master is the difference between Facebook news feed advertising and Facebook boosted posts.

Continue reading