What Is Your Brand Voice? Your brand is a combination of everything that causes your audience and customers to have an emotional and psychological relationship with you, and which gives them specific feelings. Essentially, your brand is your business’s personality. And creating your brand voice is an important part of crafting your overall brand. Your …
Every customer wants a great customer experience when they interact with a business. So creating a customer experience strategy is as crucial and pivotal as providing quality products to your customers. But some businesses lack a customer-centric culture, and this makes them more likely to feel the backlash of dissatisfied consumers. In any business, things do …
5 Customer Service Do’s For A Great Customer Experience Read More »
Why A Branding Strategy Is Important If you want to scale your business this year, you need to stretch beyond your comfort zone. Imitating others will make it difficult to stand out in the market and achieve sustainable growth. So it’s time to be creative and innovative. When developing a brand strategy, it’s easy to …
What To Ditch And What To Add To Your Branding Strategy This Year Read More »
Add Value To Your Customers To Boost Sales There are many ways to boost your sales and grow your business, no matter your budget size. However, when you’re working with a tight budget can be daunting trying to add value to your customers and increase your sales while keeping advertising and marketing under control. It’s …
5 Steps You Need To Take To Add Value To Your Customers Read More »
8 Benefits When You Build A Brand You probably know that you’re supposed to build a brand for your business but maybe you’re not entirely sure what that means. In fact, some people believe that a logo is all you need to brand a business. However, while a logo does play a role in your …
Why Your Business Needs To Build A Brand Before It’s Too Late Read More »
If you become a thought leader it can make a huge difference to your bottom line. The first thing you need to do is get really clear about your brand and the value you offer your audience. Know how you want your brand to be perceived by your audience and do everything to portray that. …
Does Your Brand On Social Media Stand Out? If you want to be remembered on social media, it’s imperative that you stand out in a good way. You don’t want to be irritating. You really want your audience to see you as you are, but sometimes that means you must be more of what you are for …
How To Get Seen Online There are literally millions of businesses and services offered online in thousands of different markets. For example, estimates put the number of blogs between 200 and 250 million. So how in the world is your business ever going to get seen online? Today, it’s vital that you know how to get …
Do You Really Need To Brand Your Small Business? The first thing to understand is the importance of branding. Branding isn’t just for big, multinational businesses. Why do you need to brand your small business? Your brand is all about what you do, why you do it, who you do it for, what they need, and how …
